Pureology hair products are antifade complex products that maximizes color retention. ZeroSulfate and 100% Vegan products. Guaranteed Longer Lasting Hair Color with brilliant shine Pureology Hair Care for You Pureology hair care products are designed for color treated hair. Most people with color treated hair always end up buying the wrong shampoo and conditioner, thereby stripping and fading colors faster than normal. These products contains anti-fade complex with zerosulphate. This ensures that your freshly colored hair will not fade five weeks after a Salon visit. Pureology mixture of ingredients extends the life and vibrancy of hair color. Pureology hair care products are 100% vegan made from delightful aromatherapy blends of Wild Rose, Sandalwood, Ylang-Ylang, and Lavender, green tea, peppermints and lemon grass. Pureology products are hard to find beauty salon products. Discount-Beauty sells online and also at our local salon store in Forney, Texas.